Frequently Asked Questions
Questions parents ask
Real answers, not marketing. If we missed something, email us.
Top Questions
What age is this for?
Ages 0-5. Those are the years when your child's brain is making 700 new connections every second. It sounds wild, but that's why even small everyday moments matter so much right now.
How is this different from other apps?
Honestly? Most apps treat every 2-year-old the same. Imprint actually learns that YOUR 2-year-old is a cautious little explorer who loves music and needs to touch everything first. That changes everything about the suggestions you get.
Is it really science-backed?
Yes — and not in a hand-wavy way. Every recommendation traces back to actual peer-reviewed research. For example, children who develop curiosity early perform as well as kids from higher-income families on reading and math (Shah et al., 2018). We build on findings like that, not trends.
How much time does it take?
Honestly, as little as 30 seconds — a quick voice note at bedtime about something you noticed today. If you have more time, activities run 5-15 minutes. But even one small thing adds up.
Getting Started
2-3 minutes of fun questions about your child — how they react to new things, what makes them light up, how they handle frustration. Not a test. Just getting to know them through your eyes.
Yes! Create separate profiles for each child with personalized recommendations.
Activities are 5-15 minutes. Voice capture takes seconds. Designed for real life.
The Approach
Think of it this way: milestones tell you your child CAN walk. Traits tell you they're the kind of child who walks toward every puddle with zero hesitation. That's curiosity. That's what we nurture.
AI combines your child's personality assessment with your observations to suggest activities matched to their unique learning style.
Built on Big Five personality science, attachment theory, and positive psychology. Every recommendation is grounded in peer-reviewed research.
Privacy & Safety
Enterprise-grade encryption. Never sold or shared. You own your data.
Only people you explicitly invite using secure share codes.
Yes, delete everything at any time. No questions asked.
Pricing & Plans
Yes! Start free with core features. Premium unlocks unlimited activities, advanced insights, and AI chat.
Unlimited personalized activities, AI parenting coach, advanced trait tracking, and priority support.
Absolutely. No commitment, cancel anytime.
Still Have Questions?
We'd love to hear from you. Reach out and we'll get back to you as soon as we can.
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